Kili-Kili, Kili-Kili Spoken Word Poetry Challenge

(Nationwide Promo)

  1. Promo Title:  KILI-KILI, KILI-KILI SPOKEN WORD POETRY CHALLENGE
  2. Brief Description

The Kili-kili, Kili-kili Spoken Word Poetry Challenge, a 57-day TikTok Promo, is a platform celebrating the beauty and confidence of the modern Filipina while emphasizing the efficacy of Silka Deodorant. This challenge aims to bring attention to skincare concerns, urging participants to share their journey toward achieving smooth and white underarms through the expressive art of Spoken Poetry.

In partnership with Silka Deodorant, participants are encouraged to showcase their radiant kili-kili, symbolizing self-care and confidence. By sharing their stories through spoken word poetry on TikTok with the designated hashtags and tagging @Silkaskincare, participants not only promote the product but also contribute to a community-driven initiative that emphasizes self-expression and positive body image. The challenge seeks to empower individuals to embrace their unique beauty, all while highlighting the transformative benefits of using Silka Deodorant. Join us in the journey towards #KilikilingPutingWalangBudol, celebrating empowered and confident Filipinos!

  1. Promo Period
  • Start Date: April 15, 2024
  • End Date: June 11, 2024
  • Winners Judging: June 14, 2024
  • Winners Announcement: June 18, 2024
  1. Coverage

Philippines/Nationwide

  1. Joining Qualifications
  • The Promo is open to:
  • Aged 18 years old and above
  • Has a Facebook and Instagram Account
     
  • The Promo is not open to:
  • o   Employees of Silka Skincare (Cosmetique Asia Corporation) and their agencies, subsidiaries as well as their relatives up to the second degree of consanguinity or affinity are disqualified from joining the promotion.
  1. How to Join the Promo

Step 1: Gumawa ng video habang hawak ang iyong paboritong Silka Deodorant at sabihin ang iyong original na Spoken Word Poetry piece tungkol dito.

Step 2: I-share ito sa iyong TikTok at Facebook account nang naka-public gamit ang mga hashtag na #KiliKiliPutingWalangBudol at #KiliKiliSpokenWordPoetrywithSilka.

Step 3: I-tag ang tatlong kaibigan mo at si @Silkaskincare para sa pagkakataon na manalo ng mga premyong walang budol!

Specification of Entries

  1. The Spoken Poetry entry should be an original creation and must not have been previously submitted to any other competitions.
  2. The piece, whether in Filipino or English, should revolve around the theme "PUTING WALANG BUDOL WITH SILKA DEODORANT."
  3. Each performance must be delivered from memory and should not exceed 3.5 minutes. Judges will assess if the participant performs from memory or not.
  4. Contestants should dress appropriately according to the theme of their spoken piece.
  5. Background sounds, instruments, or music are allowed to enhance the performance. No points will be deducted if the contestant chooses not to use any musical background.
  6. Share it on your TikTok and Facebook accounts publicly, using the hashtags #KiliKiliPutingWalangBudol #KiliKiliSpokenWordPoetrywithSilka tagging three (3) of their friends viewable to the public.


Winners will be announced on Silka Facebook page on June 18, 2024.

All entries will be manually collected thru the official promo hashtags on Facebook and Instagram: #KiliKiliPutingWalangBudol #KiliQueenly along with the mentions/tags.

 

  1. List of Participating Products:

Product Description

(Generic/Product Name/Brand/Strength/Variant)

CPR/CPN Number

CPR/CPN Validity

(dd-mmm-yyyy)

Product Category

(OTC, HR, Food, Cosmetics, Medical Device)

Silka Papaya Whitening Deodorant

NN-1000011693795

September 15, 2024

Cosmetics

Silka Green Papaya Whitening Deodorant

NN-1000011423008

September 15, 2024

Cosmetics

Silka Papaya Clean and White Cooling Deodorant

NN-1000011695443

September 15, 2024

Cosmetics

Silka Papaya Smooth & Radiant Pore Minimizing Deodorant

NN-1000011693274

September 15, 2024

Cosmetics

 

  1. Criteria for Judging - Total of 100%

Judging Criteria

Score

60% Creativity & Originality

How creative, entertaining, or unique is the video and piece?

20% Visual Impact/Entertainment Value

Did they exude the Kili-kili, Kili-kili Spoken Word Poetry with beauty and confidence?

10% Accurate hashtag and tagging

Were they using the hashtag and tagging correctly?

10% Consistency

Did they stay on the theme?

 

  1. Selection of Winners
  • Participants may submit multiple entries but may only win once.
  • Winners will be selected using the criteria for judging.
  • Winners will be selected by the “Board of Judges”composed of a duly authorized representative from Rakso Computer Technology (Rakso CT) and Silka Skincare of Cosmetique Asia Corporation (CAC).
  • Selection of winners will be conducted virtually via zoom meeting on June 14, 2024 in the presence of an FDA representative.
  1. Prizes

There will be a total of thirteen (13) winners for the promo:

Thirteen (13) Prize Winners:

One (1) Grand Prize winner:

  • One (1) Php 30,000 GCASH

One (1) 2nd Place winner

  • One (1)  Php 25,000 GCASH

One (1) 3rd Place winner

  • One (1) Php 15,000 GCASH

Ten (10) Consolation Prizes

  • Ten (10) Php 5,000 GCASH
  1. How to Claim Prizes
  • The list of winners will be posted on the Silka TikTok App and Facebook Page on June 18, 2024.
  • Winners will be contacted via direct message on the TikTok App through their TikTok usernames from June 18, 2024 to June 20, 2024.
  • Silka will be requesting for the winners to submit their Name, Contact Number, TikTok username and Gcash Number through direct message on the TikTok App.
  • Silka will contact the winners through the submitted contact number and inform them on how to claim their prizes:
  • Grand, Major, and Consolation Cash prize winners will be awarded via a mobile wallet app such as but not limited to GCash App.
  • Winners can claim their prizes until July 3, 2024.
  1. Control Measures and Releases
  • By joining the competition, the participants agree that their personal data may be used by Silka Skincare of Cosmetique Asia Corporation (CAC) for the purpose of announcing to the general public updates on the outcome of the said competition, as well as for other PR and communication materials of the corporation. The participants also agree that Silka Skincare of Cosmetique Asia Corporation (CAC) may opt to upload in its official website, Facebook page and TikTok page a gallery of photos and videos that will be submitted for this competition.

 

  • Silka Skincare of Cosmetique Asia Corporation (CAC) reserves the right to conduct a verification process for all potential winners before awarding any prize. Winners who fail the verification process will be disqualified. All decisions made on all matters related to this promotion are final with concurrence of a representative from the Food and Drug Administration (FDA).

 

  • The organizers are not responsible for any loss or physical injury that may occur to the participant during their participation in the event. The participant will participate at her own risk and can have no claims against Silka Skincare of Cosmetique Asia Corporation (CAC).

 

  • Entries must not contain inappropriate content, including, but not limited to: (a) Obscene, pornographic, or sexually-explicit content or information (b) Strong support or opposition to any political or religious group or person (c) Content that is considered offensive to the others, such as those that encourage the commission of an illegal, immoral or threatening activity, promotes harassment, racism, hatred or discrimination against any group or individual, or provide information which are false, misleading, or harmful to any group or individual (d) materials which infringe upon the right of any third party, including copyright, publication right, or any other intellectual property or proprietary right, or those which promote the infringement of any party’s intellectual property rights.

 

  • Participants represent and warrant that they have read, understood, and agreed to abide by these promo mechanics.